13-21 January 2018, Adelaide

Ride for a reason

Help beat cancer - make your ride count!

Pat Jonker and Annette Edmondson

When the bikes line up for the Bupa Challenge Tour at the Santos Tour Down Under in January, there will be some who have chosen to ride with a powerful reason in their heart.

Ride for a reason is the perfect way to combine your love for cycling and an exciting challenge, while making an incredible difference to Australians affected by cancer. 

Team members will fundraise in the lead up to the Bupa Challenge Tour, with all funds enabling Cancer Council to continue investing in ground-breaking cancer research, through the Beat Cancer Project

With one in two Australians diagnosed with cancer before the age of 85, the need to find better ways to detect and treat cancer is real. 

It will take all of us to beat cancer. 

Will you Ride for a reason? 

Stay tuned for more details on how you can join this exciting challenge and Ride for a Reason in 2018.

Participant stories

“It was in the last 20km of this year’s challenge tour I noticed I had suddenly hit a ‘brick wall’. I was diagnosed with throat cancer—it was a complete shock. I realised how important improving cancer treatment and providing options was for all those going through the effects of cancer.”- Belinda Bramley, Myrtle Bank

“This year, my mum was diagnosed with breast cancer—you never think it’s going to happen but it really hits hard when it does. She is my rock, always had been and always will. It has been a tough year for our family but mum is aiming to Ride for a reason with me next year—she’s a gun.”- Aimee Reid

“A close riding friend was diagnosed with life threatening lung cancer at 32; he had never smoked a day in his life, he had a baby on the way, and was given a very bleak outcome. He put up the fight of his life, and has recently been given the most amazing news: he’s in partial remission. I think it’s time I stepped up and supported the cause.”- Corey Roberts

“I lost my brother and several close friends to cancer. It is my way of saying I will never forget them.” - Greg Reeks, Berri

“I was diagnosed with an aggressive form of testicular cancer and endured the most challenging year of my life. This journey gave me a reason to ride—to raise funds for lifesaving cancer research.” - Michael Swaffer, Tumby Bay 

“At just 32, I was diagnosed with stage four lung cancer and there were there were two options: say 'life isn’t fair'; or, accept it and get on with fighting it. We chose to fight it. If I am able to help only one person feel more positive about the challenge they have ahead of them, then I’ll feel good.” - Ryan Hodges, 33

“When I signed up in June, I was riding for my sister. Her cancer has now sadly metastasized to her brain and lungs and is no longer treatable. Now, I am also riding for people who don’t have cancer or loved ones with cancer. I am doing this for other families now, and for my own challenge.” - Sophia Macrae

In 2006 I lost my husband Stephen to an aggressive blood cancer while I was pregnant with our third child. He was just 34 and died three days after diagnosis. I will ride on the 10th anniversary of his death in hope one day research will be able to answer many of my unanswered questions. - Natalie Morgan

Cancer Council
Adelaide City Council - Premier Partner of the Santos Tour Down Under
The Advertiser
Hilton Adelaide - Premier Partner of the Santos Tour Down Under
Motor Accident Commission - Premier Partner of the Santos Tour Down Under
Singapore Airlines Linear Logo
University of SA
Bike Exchange - Major Partner of the Santos Tour Down Under
Cycling Australia - Supporting Partner of the Santos Tour Down Under
Festival City Wines
People's Choice Credit Union
Pure Blonde
Staging Connections
Triple M
Channel 9
South Australia Police
99 Bikes
Bolle - Corporate Partner of the Santos Tour Down Under
Canyon - Corporate Partner of the Santos Tour Down Under
Flight Centre Sports and Events
Lazer - Corporate Partner of the Santos Tour Down Under
Leader Computers
Science in Sport
Wilson Parking
Adelaide Expo Hire
Big Fish Events Group
Let's Go Motorhomes
Rundle Place
signs inc
Kessner Suzuki
White Marquee Event Hire